A one-day seminar for mental health
Learn how to overcome penetrating perceptual and cognitive barriers to create preference, while providing attractive models for buyers to emulate.
An effective marketer’s principal objective is to build a relationship with buyers, rather than merely to make a single sale. Ideally, the essence of that relationship consists of a strong bond between the buyer and the brand.
This course outlines strategies for building that relationship: linking the brand to a particular need; associating it with a pleasant mood; appealing to subconscious motives; conditioning buyers to prefer the brand through reward; penetrating perceptual and cognitive barriers to create preference; and providing attractive models for buyers to emulate.
Sign up and now and learn how to enhance brand image, extend brand awareness and facilitate customer engagement.
What you’ll learn in this seminar
- How Direct Response Marketing is better than brand building
- Why SEO is Important for Business
- How to develop marketing strategies to dominate the first page
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